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Donald Trump is now endorsing his own version of the Bible, called the “God Bless the USA Bible,” which includes additional American documents and features for $59.99 each. He promotes this special Bible on Truth Social, urging people to purchase it for Holy Week and Easter. Trump claims that this is the only Bible that is endorsed by him, setting it apart from other, less expensive Bibles available on Amazon. The Trump-endorsed Bible includes a copy of the US Constitution, the Bill of Rights, the Declaration of Independence, the Pledge of Allegiance, and a handwritten chorus to “God Bless The USA” by Lee Greenwood.

The Bible also includes a video promotion where Trump emphasizes the importance of religion and Christianity in American society. He encourages people to read and understand their rights as Americans through the founding documents included in his new Bible. Despite some past missteps with publicly discussing religion, Trump asserts that the Bible is his favorite book and a reminder of the importance of religious values in making America great again. This move is seen as an effort to court Evangelical voters, a key demographic for Trump’s political support.

Former White House aide Omarosa Manigault Newman claimed that Trump wanted to be sworn into office on a copy of “The Art of the Deal” instead of the Bible, which his spokesperson denied. Despite various controversies and legal battles, Trump has sought to align himself with God and religious values, presenting himself as a champion of faith. In addition to the Bible, Trump has pursued various ventures to generate income, including selling T-shirts with his mugshot, digital trading cards, golden shoes, and more.

The website selling the “God Bless the USA Bible” clarifies that the book sales are not directly related to Trump’s potential 2024 reelection efforts. The website emphasizes that it is not owned or controlled by Trump or any of his associated entities. Instead, the website has obtained a paid license to use Trump’s name, likeness, and image. This explanation seeks to ensure that customers understand the relationship between the Bible sales and Trump’s involvement, while still capitalizing on the Trump brand and image for marketing purposes. The Bible is marketed as a special edition endorsed by Trump, highlighting its unique features and patriotic elements.

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